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January 27th, 2015 by

For marketers in sports and entertainment, one of the best strategies to capture core consumers is to identify a hot trend before

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According to Jason Belzer, Forbes contributor, “No one tactic that companies and organizations use to reach consumers has undergone more transformation than sponsorship.”

January 27th, 2015 by

CASE STUDY: OPPORTUNITY COLLABORATION The purpose of the Opportunity Collaboration, which organizes business retreats for nonprofit leaders around the world, is uniquely social: to gather together nonprofit leaders in person for four days of active, ego-less discussion in the hope that an ensemble of doers can spark the cross-fertilization of … Continue reading Disruptive Collaboration: A Very Merry Unconference To You

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And yet, while they maintain a thoughtful social media presence during 51 weeks of the year, the organization has deliberately excluded social media from its retreat experience.

January 27th, 2015 by

Coming from another career, switching to consulting can raise a whole set of problems. The external seem evident—dealing with case studies, knowing the right firms, etc—but internal factors cannot be underestimated. Purnima Travedi, a former architect with an MBA and Masters of Finance from Hult International Business College, boiled down … Continue reading Switching to Consulting Career: What Can You Do About Yourself?

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“Where do you start?” she asked the room of  aspiring consultants, “be your own consultant.”